Tracey Canaday  started the brand Never Summer Snowboards 27 years ago with his brother Tim, renting press time in  Summit County Colorado from legendary rider (James Bond’s stunt double) Steve Link. Since, Never Summer has built its reputation for making indestructible boards that are made in America.  Here is a rare interview with Tracey and a look at what it took to make Never Summer one of the most successful brands in snowboarding.

Steve started the brand Owner Operator a decade ago - and continues to be the only wintersports brand that manufactures in the USA. He also started United Shapes a brand of snowboards, which by the way are equally unique and fun to ride. He also started the Parts and Labor Tradeshow, to bring together small independant brands in the snowboarding industry. This one goes deep and gives a unique perspective following your dreams in the sport of snowboarding.

Trevor Graves was one of the most influential people in the late 80s and early 90s over the sport of snowboarding. As a photographer he broke countless careers onto the media stage. He was innovative, creative and above all else, perhaps, driven. In 1988 he moved west from upstate New York to Salem Oregon to base his photography business in the west. Soon he was working for Morrow Snowboards. After, Trevor was one of the founders of Portland’s acclaimed Nemo Design agency (www.nemodesign.com).