Business Roundtable: Shop Survival 101 with Jason Borgstede PART 2

We met up with Borgstede at his snowboard shop, Blue and Gold, in Anchorage Alaska and asked him how he has managed to run a successful snowboard shop for the last five years. We discussed turning weaknesses into tools, the competitive advantage of a local skate shop, how MAP pricing works, should shops carry Burton, are independent shops at war with the brands, and how he has adapted to the global pandemic. This is an episode everyone can learn from, whether you run a small business yourself, or you’re just curious about what goes on behind the scenes of the snowboard industry.

Real Talk 3.4 with Chad Otterstrom and Bjorn Leines

We’re back for season 3 and welcoming our new Real Talk co-hosts Chad Otterstrom and Bjorn Leines and jumping right into snowboarding news covering: Movies and teasers, upcoming gear & tech, and a whole lot more.

Business Roundtable: Shop Survival 101 with Jason Borgstede

A special series brought to you by The Snowboard Project where we sit down with industry players to discuss the machine that runs snowboarding. Today’s Episode: Shop Survival 101 with Jason Borgstede. We met up with Borgstede at his snowboard shop, Blue and Gold, in Anchorage Alaska and asked him how he has managed to run a successful snowboard shop for the last five years

About Our New Season On The Snowboard Project

A look at our six unique shows. Chad Otterstrom and Bjorn Leines co-host REAL TALK. We play an excerpt from the Clip Show with Bjorn and Chad looking at a clip from Fridge. Mason Aguirre takers us into our Pro Files episode with a candid look at a professional career. Lift Ticket: Resort Riding in COVID Times takes an in depth look at resort riding this season. Christian Knapp takes on co-hosting in this look behind the velvet rope of ski area operations. In The Splitboard Project, our first magazine style show, Mark is joined by the founder of Spark R&D Will…

Lift Ticket: Resort Riding In COVID Times – Episode Two – Opening Day

In episode 2 we take a look at how the resort industry has planned and prepared for the upcoming winter and what changes riders can expect to see at their resorts. We also get the local perspective on the changing face of ski towns and discuss the effects of the virus on snow media.

Real Talk 3.3 with Chad Otterstrom and Bjorn Leines

We talk about there newest movies in the sport and do a deep dive into sponsorship and filming in the 20/212 season. We finish with our new Instagram Clip Show. Check it out on YouTube!

The Splitboard Project – Preseason Shakedown – Episode 1

The Splitboard Project is a new ‘magazine style’ podcast for splitboarders of every ability. Each month, The Splitboard Project will release a new episode to educate and entertain its listeners.

Pro Files featuring Will Mayo – the Man Behind the Backyard Rope Tow Movement

In this episode we check in with Will Mayo, the man behind the Towpro rope tow. Although we did this interview before Tow Pro was fully funded on Kickstarter - they haver shot past their funding goal and are now selling remaining units that will be available. From beginnings building his own winch - to creating the world's first commercially available backyard rope tow, Will's contribution to the sport - and the engineering behind is not insignificant.

Go Snowboarding! with Jeff Pensiero, Mike Arzt and Mike Basich

In our first episode we follow along as Mark and Dustin ask themselves what it really means "to go snowboarding" and along the way way they end up convincing Jeff Pensiero and Mike Arzt to join them as co hosts for an exciting new winter exploring the do it yourself spirit that exists across all of snowboarding. Jake Aaronson (@east.bumfucc) has a phone call with Mark about rope tows which ends up helping to inspire this new podcast. Mike Chantry recounts snowboarding in 1965 and working with Tom Sims to bring freestyle to snowboarding in the 1980s - and how Craig Kelly was always…

Real Talk 3.2 with Chad Otterstrom and Bjorn Leines

Movies and teasers, resorts news, Snowboarder Magazine, upcoming products, Nicolas Mueller, upcoming gear & tech, and our new V3.0 lineup.