Circe Wallace has been a pioneer in the field of athlete representation. Starting in the Action Sports business 25 years ago as a Pro Snowboarder she has evolved into one of the industry’s top agents and executives. Today she represents over 13 stars including Olympic Gold Medalists Torah Bright, Scotty Lago and Iouri Podladtchikov.
She also is the long term agent of Paul Rodriguez, AKA P-rod, for whom she has helped build the SB P-Rod franchise with Nike.
Wallace has developed and produced shows for MTV, BET, RBHM, RBTV, ESPN, NICKELODEON and she has Executive Produced many of the most successful films in Action Sports, such as “ART of FLIGHT” featuring her client Travis Rice.
This year she also serves as EP on “THE FOURTH PHASE” the latest production between Travis Rice and Redbull Media House. To be released Fall 16′, and will be the largest RBHM Film project to date.
Circe is extremely talented in identifying and managing emerging talent in addition to building really creative programs around them. She is creating opportunity across all media, which is really important in Action Sports.
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She is also behind Travis Rice’s Dark Matter and is helping put together Travis Rice’s Natural Selection Tour. She has crazy accolades and looks at action sports, as a whole, and snowboarding specifically from a 30,000 foot level.
This conversation was recorded on 3/27/2020.
